REPRESENTATIVES FROM JTB, A JAPANESE TOUR OPERATOR, VISITED THE TÜRSAB HEADQUARTERS

Representatives of JTB, one of Japan's major tour operators, Mr. Masaki Wakabayashi, Ms. Arisa Shimizu, and Ms. Reiko Kimura, visited our TÜRSAB General Headquarters and held a meeting with our TÜRSAB Vice President Mr. Davut Günaydın and our Consultant Mr. Ertan Demirbaş.

In the meeting, the promotions of Turkey in the prestigious "JTB Travel & Life" magazine, which caters to Japan's high-end and qualified tourist profile, were discussed. Completing its shoots in Istanbul and Cappadocia, the magazine will showcase our country's unique beauties in Japan by dedicating 14 pages to Cappadocia in the February and March 2027 issues, and 14 pages to Istanbul in the September and October issues.

In the meeting, the support we will provide as TÜRSAB for this important promotional project to be carried out in the Japanese market and the joint efforts to be undertaken were evaluated in detail.

We thank the JTB representatives for this valuable project, which will greatly contribute to the promotion of our country, and their kind visit, and we aim to further strengthen the tourism bridge between Turkey and Japan.