THE SECOND DAY OF THE 2ND TÜRSAB TOURISM CONGRESS STARTED WITH THE PANEL "DIGITAL TRANSFORMATION STRATEGIES IN TOURISM"
The second day of the 2nd TÜRSAB Tourism Congress started with the panel "Digital Transformation Strategies in Tourism".
The panel was moderated by Deloitte Tourism Sector Leader Osman Arslan. The guests of the panel were Seçil Ünlüsoy Taşarkan, Product Department Manager of İşbank Payment Systems, Öykü Yalçın, Digital Content Producer and Social Media Consultant, Özel Oytun Türkoğlu, Brand Consultant and TEDX Speaker.
The panel discussed branding in tourism, changes in the travel industry after the pandemic, the importance of digitalization in tourism and artificial intelligence.
After the panel, our Vice President Davut Günaydın presented plaques to the speakers.
